Case Studies
By now you have read about our marketing philosophy and the outsourced marketing services we offer (if not, jump one step back and go to Approach and Execution to learn more). It is time to show you our work in more depth. Let’s jump into some case studies, shall we?
As a global company IDBS has customers all over the world and, inevitably, this leads to a high level of mass-market communications with its clients. In 2013, IDBS decided to put greater emphasis on a more local marketing approach. By bringing key customers and prospects together at ‘IDBS Community Forums’, the firm hoped to offer its audience a valuable opportunity to network with peers and learn about innovative research and development (R&D) solutions to industry challenges. These IDBS Community Forums quickly developed into a cornerstone of the global sales and marketing strategy.
Local communities mean the world
Development and management of customer community forums in 4 US regions to improve customer retention and increase up-sell opportunities.
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Sapers & Wallack is a third generation provider of financial services. With increasing competition from an ever more crowded marketplace it was important for them to reclaim their reputation as a leading, trusted financial advisor. With JustJump Marketing’s help they were able to use a more consistent tone of voice that pulled their diverse services together to re-establish them as the acknowledged thought leaders within financial services that they have always been and continue to be.
Communication Strategy/Execution
Creation of a strong brand voice and appearance to position Sapers & Wallack as a key player in the financial services industry.
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Running a worldwide marketing process means bringing a huge number of large and small elements together seamlessly. IDBS tasked JustJump Marketing to find and implement a comprehensive and workable solution for the execution and communication challenges faced by the global marketing team at IDBS. By working with every member of IDBS’ international marketing team, we created a new approach to execute marketing initiatives and thereby brought order to nearly all marketing processes, from first briefing to final approval.
Global marketing as easy as local marketing
Design and implementation of marketing processes for a global team to streamline marketing activities and increase productivity.
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