Once a topic is selected, share with JJM the angle/approach which you would like to address the discussion. Often, doing a podcast in conjunction with a blog post on the same topic works well. Write the blog first and then cover the salient points in a podcast afterwards.
Podcasting: It's easier than you think.
The nice thing about recording a podcast is it doesn’t take too much time or require much preparation, but the results are a relatively easy value add of creative content.
The key is to pick a topic that you are comfortable with, interested in, and ready to talk about. The nice thing is that podcasts are meant to be a little informal, off the cuff, and natural – alleviating the presumed need for perfection or pristine eloquence. The more yourself you are, the better it will sound.
Curious? Let's listen to some examples.
Okay, now let's chat!
Did we capture your interest? Now we really want to talk to you and find out more about your business and your marketing challenges. We would love to find a time to have a conversation with you over some good coffee and German chocolate.